The Text's Context
Then step back from the reporting and ask some questions about the text, such as "Why would he/she/they say this/do this/make this, etc? What do I know about this source? What is its context? Its author's context? Is the text predictable? What would you expect from this context, or does it somehow surprise? What position would be taken by persons coming from other contexts? These kinds of questions can begin the formulation of your own critical stance or position.