What does this “more is better” version of the American
dream leave in its wake? Less contentment and less free time.
Disconnection from nature and community. And an environment straining to
supply the natural resources and absorb the waste generated by our
expanding collection of stuff.
Fortunately, there is a growing trend of Americans who are
working to create a new American Dream – by changing the way they
consume to improve their quality of life, protect the environment and
promote social justice. They’re reconnecting to the land, and to their
communities. They’re also building a consumer movement for a whole new
dream, by pushing businesses, institutions and governments to provide
products that make sense for the planet AND the bottom line. This
is the future, and this is what the Center for a New American Dream
is working to build.