You can appeal to an audience through style by consciously
making your writing memorable. Try varying your word choice
and the rhythm of your sentences. You can also vary
the length of your sentences for different rhythmic affects.
Work to make your prose more memorable by using imagery
and metaphor. Be aware of the sound of the words and phrases
you use. You can create a variety of affects by using repetition
and alliteration.
Return to Convincing vs. Persuading