Reliability & Validity

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It is important to understand some of the problems concerning reliability which might arise. It would be ideal to reliably measure, every time, exactly those things which we intend to measure. However, researchers can go to great lengths and make every attempt to ensure accuracy in their studies, and still deal with the inherent difficulties of measuring particular events or behaviors. Sometimes, and particularly in studies of natural settings, the only measuring device available is the researcher's own observations of human interaction or human reaction to varying stimuli. As these methods are ultimately subjective in nature, results may be unreliable and multiple interpretations are possible. Three of these inherent difficulties are quixotic reliability, diachronic reliability and synchronic reliability.

Quixotic reliability refers to the situation where a single manner of observation consistently, yet erroneously, yields the same result. It is often a problem when research appears to be going well. This consistency might seem to suggest that the experiment was demonstrating perfect stability reliability. This, however, would not be the case.

For example, if a measuring device used in an Olympic competition always read 100 meters for every discus throw, this would be an example of an instrument consistently, yet erroneously, yielding the same result. However, quixotic reliability is often more subtle in its occurrences than this. For example, suppose a group of German researchers doing an ethnographic study of American attitudes ask questions and record responses. Parts of their study might produce responses which seem reliable, yet turn out to measure felicitous verbal embellishments required for "correct" social behavior. Asking Americans, "How are you?" for example, would in most cases, elicit the token, "Fine, thanks." However, this response would not accurately represent the mental or physical state of the respondents.

Diachronic reliability refers to the stability of observations over time. It is similar to stability reliability in that it deals with time. While this type of reliability is appropriate to assess features that remain relatively unchanged over time, such as landscape benchmarks or buildings, the same level of reliability is more difficult to achieve with socio-cultural phenomena.

For example, in a follow-up study one year later of reading comprehension in a specific group of school children, diachronic reliability would be hard to achieve. If the test were given to the same subjects a year later, many confounding variables would have impacted the researchers' ability to reproduce the same circumstances present at the first test. The final results would almost assuredly not reflect the degree of stability sought by the researchers.

Synchronic reliability refers to the similarity of observations within the same time frame; it is not about the similarity of things observed. Synchronic reliability, unlike diachronic reliability, rarely involves observations of identical things. Rather, it concerns itself with particularities of interest to the research.

For example, a researcher studies the actions of a duck's wing in flight and the actions of a hummingbird's wing in flight. Despite the fact that the researcher is studying two distinctly different kinds of wings, the action of the wings and the phenomenon produced is the same.