Understanding Your Purpose

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Often your audience will help you determine your purpose. The beliefs they hold will tell you whether or not they agree with what you have to say. Suppose, for example, you are writing to persuade readers against Internet censorship. Your purpose will differ depending on the audience who will read your writing:

• Audience One: Internet Users
• Audience Two: Parents

The Audience Guide can help you better determine the audience to which you are writing.

View the Audience Guide