Overview: This assignment serves as prewriting for your arguing
essay by providing an opportunity to analyze the audience and context for your
argument. Understanding your audience is important since you need to know who
your readers are before you can effectively convince them to consider your
argument. Examining your context is equally important because your argument
will only be taken seriously or be considered for publication if it meets
certain requirements and expectations for its context.
this Report:To define your audience and
context for your arguing essay.
Audience: You and your instructor.
Your report should be roughly 650 words long.
Your report will consist of three parts.
Part I - Purpose
What will you argue for? Provide the main claim of
Part II - Context Analysis
Where will your readers encounter your argument?
Please name the specific person, journal, magazine, or organization that
you plan to write to.
Describe your context for writing. In order to
sufficiently complete this section, you'll need to familiarize yourself
with the publication context you've chosen. Research and read two or three
existing publications to learn what the expectations and requirements are.
Please respond to the following:
·What is the publication’s
·Who are its
·What type of
content is most suitable for this publication? What kinds of topics and issues
are typically addressed within it?
·What is the
appropriate length of a text written for this publication?
·Describe what a
typical piece of writing for this publication looks like.
·Describe the tone,
style, and register (level of formality in word choice, use of jargon, etc.) used
by writers whose work appears in this publication.
·What patterns can
you note? (i.e. Do all articles or columns begin the same way? Are most
arguments well supported? Are they highly opinionated?)
·Are there specific
requirements of which you should be aware, such as guidelines for citing
What are the two or three most important things
you'll need to keep in mind about the expectations and requirements of
this publication when you're writing your argument?
Part III - Audience Analysis
Who will your target audience be? Define them
specifically in terms of age, economic status, social class, gender,
education, and so forth.
Why did you choose this audience?
What can your readers already be expected to know
about your issue? What will they want or need to know? What are their
typical attitudes or viewpoints toward your issue? How are their views
similar to yours? How do they differ?
What social and cultural factors might account
for these similarities and differences?